When other fixes haven't worked

Your business is putting in the effort, yet cash flow remains unstable or profitability continues to decline.

In most cases the issue is not effort. It is structural.

Amor + Associates identifies the primary structural constraint limiting profitability, throughput, and cash flow so that effort can be directed where it actually restores performance.

No coaching. No growth‑at‑all‑costs. No pressure to act.

Fit check only — no advice, no pitch.
Boardroom setting
The Problem

When effort stops working

Most underperforming businesses don't lack ideas or effort. They reach a point where doing more produces less and where growth adds pressure and cash tightens instead of flowing.

This usually happens when the cash flow machine gets choked by a hidden bottleneck. The way that effort, time and money interact no longer lets normal work to convert into cash. That's why "common fixes" start backfiring.

If you're the owner or director, it's exhausting - everyone wants action, but you're the one carrying the consequences if the next move doesn't work.

The most damaging decisions are typically made:
  • under time pressure
  • with incomplete cash visibility
  • driven by optimism rather than economic reality
Conference room
Modern architecture
What we do

Understanding and correcting underperformance

Amor + Associates helps owners and directors decide what to do next. We work with businesses where performance has stalled, pressure has increased, cash running out the door and fixes that used to work no longer behave as expected.

Before acting, we establish whether the current shape of the cash machine can support improvement or whether pushing harder will simply increase the risk and accelerate cash burn.

Where correction is possible, we focus on the main distortion holding the business back. We change one thing at a time so cause and effect stays clear. Every change is tested against cash impact before it proceeds.

Is this business still economically viable — and if so, under what conditions can it improve without creating the next cash crisis?

Our work replaces assumption with evidence and urgency with discipline.

Professional standards

Member Organisations

Our diagnostic work is informed by formal turnaround, business economics, and constraint-based methodologies.

Insolvency & restructuring
RITANZ

Member of the Restructuring, Insolvency & Turnaround Association of New Zealand.

Turnaround discipline
Certified Turnaround Analyst

Certified Turnaround Analyst (TMA Global).

Constraint-based economics
TOCICO Certified

Certified by the Theory of Constraints (TOCICO).

What makes us different

Determination comes before Action

We separate determination from execution. We don't "start fixing" until it's clear that continuation is reasonable and cash risk understood.

This preserves independence and credibility, especially where director duty, funding or reputation is at stake.

Boundaries

What This Is Not

To preserve independence:

  • No business coaching or motivation
  • No generic growth or optimisation programmes
  • No reassurance-seeking or opinion-shopping
  • No implementation before determination
If viability is not established, we help clients stop earlier and cleaner.

What you receive

The goal is simple: regain control of cash, protect optiond and know the next safe step.

  • A written brief suitable for directors and lenders
  • Clear outcomes - not open-ended advice
  • Conditions and next steps
Documents on desk
Fit

Who This Is For

  • Directors carrying a continuation decision under cash-pressure
  • Businesses that feel "busy but not better off"
  • When previous fixes didn't work
  • Directors facing refinancing, covenant pressure, or stakeholder scrutiny
  • Advisors needing an independent view

Who This Is Not For

  • Those seeking motivation or reassurance
  • Businesses unwilling to face a “stop” outcome
  • Situations where execution has already been decided
Quiet corridor
The Plan

A simple path

Step 1
Fit Check

A short eligability check to confirm decision authority, timing and the decision at stake. No advice. No pitch.

Step 2
Reality Check

Verify what's driving the cash pressure, where is getting jammed and whether fixing things now would actually help or make it worse.

Step 3
Fix, Pause, or Stop

If it's safe to fix, remove the blocker to restore cash flow - or get evidence to Pause/Stop early and clean.

FAQ

Common Questions

No. It’s a decision grade determination designed to make cash reality and viability boundaries explicit for decision-making. Where formal opinions are required, we recommend appropriate specialists.

Only where continuation is supported, and only under a separate engagement. A determination does not automatically convert to implementation.

A short fit check plus basic financial and cash timing inputs. If records are incomplete, we can help get them up-to-date and in a usable form.
Viability Lens
Diagnostic case notes and viability briefs

Short, board-grade insights on cash reality, viability boundaries, and decision discipline.

Contact

Request a Fit Check

A short fit check to confirm whether a Viability Determination is the right next step. No advice. No pitch.

Typical starting point
Most clients start with a Viability Determination when cash pressure is real and the next decision matters.
Serving NZ and AU. Fixed-fee. Non-contingent.
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